
Here are five excellent reasons to consider a website
redesign are:-
1) Business
Focus Changes
Business goals change over time and we want our
website to support these changes.The great thing about new technology
is that it gives our business the ability to shift focus easily and quickly. It
also gives our business more opportunities to expand into different areas.
2) Website
Design Looks Old and Outdated
First impressions count. Plenty of research shows
that you only have a few brief seconds to get the user’s attention and to
convey enough value to engage them. Also the quality of our website design is a
direct reflection on our business image, so it is important that our website
looks professional, fresh and contemporary.
3) Social
Media can increase traffic to your website
So we have got ourself a snazzy looking website,
but how do we drive traffic to our site? Answer: Social Media! One of the best
benefits of social media is that we can use it to direct our social media
audiences to our website. What’s even better, is that the more share’s you get
on social media, the higher your search engine optimization ranking.
4) Website
Is Not Mobile-Friendly
Consumers have different needs when accessing
information and services on their mobile devices. They are in a different
mindset. Mobile users expect to get what they want very quickly and easily, and
want to have “mobile intelligent” features, like one click dialing for example.
So it is important that our website is optimized for mobile devices to ensure
the best user experience. With approximately 30 percent of website visits coming
from mobile devices, if we are simply delivering our users to the desktop
version of our website we will be losing business due to accessibility
frustrations.
5) Content
Management System or Website Technology Is Out of Date
It has been said that one human year equals at
least four Internet years. That’s how fast technology is progressing, however
some website platforms and content management systems haven’t kept up. They may
have been great a few years ago, but if our website has been built on older technology
you may find our editing choices will become limited as new features become
desirable, and we may also be more vulnerable to security breaches and unwanted
hacks. By having our website redesigned on a more contemporary, flexible and
progressive platform our website will be able to adapt with technology and
maintain greater security.
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